You Don't Remember Me Do You?

As artists and crafters we are always looking for those DIY ways to reach out to our potential buyers in inventive and hopefully inexpensive ways. As you know I specialise in Arts Marketing and I've recently been lecturing Visual Arts and Ceramic students in ways they can utilise Public Relations and Marketing to cut through the clutter and get their produce noticed in these economically difficult times.

How are you breaking through the noise and making an impression on your potential clients with your message? Is your customer understanding your advertising and answering your call to take action like; visit your website, make an order, sign up for your newsletter etc.

I'll be talking a lot more about reaching your target market in the articles to come over the next week or so.

In the mean time enjoy this fabulous clip from 1982.