The amazing success of the Ben and Jerry's Ice Cream Campaign is testament to the use of Social Media Marketing. I'm always trying to get artists and crafters to utilise this method of Communications Practice also. Activating the networks you have and sending your message out through friends and their friends multiplies your audience over and over.
Read about how my son Rhys, a Marketer working in a SEO (Search Engine Optimisation) Sales Firm - Reload Media in Brisbane - is using this Communications method as part of the Ben & Jerry's Campaign.
Read the Blog on Brio Daily
http://briodaily.com.au/2011/03/ben-jerry%E2%80%99s-social-media-catapult-into-the-australian-market/
No comments:
Post a Comment